Our Mission
Wild Cause – Gear Up. Give Back. Make an Impact.
At Wild Cause, every purchase fuels something bigger. 4% of proceeds support conservation, and every order plants 3 trees, helping protect the parks, forests, and waterways we love.
Rooted in Florida, inspired by the World, Wild Cause was founded by a passionate group of outdoor enthusiasts, including a Florida Master Naturalist & Florida Waters Stewards. Born in the Sunshine State, where vast coastlines, wetlands, and forests shape our love for nature, we are driven by a deep connection to the outdoors. Our mission began here—but our impact reaches far beyond.
Gear Built for the Outdoors
Stay cool, comfortable, and protected wherever your adventure takes you. Our sun shirts, tees, hats, and drinkware are made to handle long days outside—on the water, in the mountains, or wherever you roam. Every piece is designed with function and purpose, so you can focus on what matters—exploring, relaxing, and giving back.
Join the Wild Cause Earth Squad
This isn’t just a brand—it’s a movement. By choosing Wild Cause, you’re joining a community that takes action. Through
our Earth Squad program, you can connect with real conservation projects, support cleanup efforts, and make an impact beyond your purchase. Your gear does more than look good—it gives back.
Explore More with Discover Outdoors
Looking for inspiration on where to take your next adventure? Check out our Discover Outdoors blog for
travel tips, conservation stories, and ways to explore responsibly.
Shop with Purpose. Explore Without Limits.
Adventure and impact go hand in hand. With every order, you’re helping restore parks, rebuild habitats, and protect the wild places that matter most.
✅ 4% donated to conservation
✅ 3 trees planted with every order
✅ Real impact on forests, oceans, and wildlife
Shop Wild Cause –Explore more. Give back.
Wild Cause is a Florida-based mission business founded by a passionate Florida Master Naturalist with a deep love for nature, art, and design. Our mission is to create eye-catching designs on quality, affordable apparel and gear that give back to the places we love. With 4% of proceeds donated to conservation efforts and 3 trees planted with every order, every purchase helps protect wildlife, restore habitats, and keep natural spaces thriving.
Together, we can make a positive impact on our planet, one beautiful design at a time
OUR STORY
Wild Cause was inspired by a love for the outdoors, the water, and the simple joy of being in nature. From exploring Florida’s parks and coastlines to kayaking through rivers and hiking scenic trails, we found a deep connection to the natural world—one that needed protecting.
Spending time outside showed us just how important it is to preserve these wild places, not just for today but for future generations. We saw the need for more support in conservation efforts and realized that commerce could be a powerful tool for change. That’s why Wild Cause was created—to turn everyday apparel and gear into a way to give back. With 4% of proceeds donated and 3 trees planted with every order, every purchase helps protect parks, forests, waterways, and wildlife.
Our Initiatives
As a Florida-based organization, we are committed to restoring local ecosystems through:
- Coastal cleanups to keep beaches and waterways free from pollution.
- Wetland restoration to protect vital habitats for wildlife.
- Conservation programs that safeguard Florida’s diverse landscapes.
Parks face challenges like funding shortages, lack of volunteers, and habitat degradation. We step in by:
- Removing invasive species that threaten native plants and animals.
- Supporting conservation projects that improve biodiversity.
- Enhancing trails and public spaces to make parks more accessible.
- Purpose-Driven Products – Every item we create connects people to nature while funding conservation.
- Hands-On Involvement – We take part in restoration projects, cleanups, and advocacy efforts.
- Community & Education – We raise awareness and provide resources to inspire action.
How we make a difference
We are stewards for the next generation, working to pass on a healthier planet. Explore, protect, and connect with nature for a better world.
Every order makes an impact—one tree, one project, one step at a time.
FEATURED CAUSES
Pollinator Week
Pollinator Partnership’s mission is to promote the health of pollinators, critical to food and ecosystems, through conservation, education, and research.
The Ocean Cleanup
The Ocean Cleanup is a non-profit organization developing and scaling technologies to rid the oceans of plastic.
National Forest Foundation
We work on behalf of the American public to inspire personal and meaningful connections to our National Forests, the centerpiece of America's public lands.
Sea Turtles
Turtles are fascinating reptiles known for their distinctive shells, which provide protection and support. Turtles can be found in various environments, including oceans, freshwater, and on land.
